By Mauro F. Guillén
In 2004, Spain's Banco Santander bought Britain's Abbey nationwide financial institution in a deal worth fifteen billion dollars--an acquisition that made Santander one of many ten biggest monetary associations on this planet. right here, Mauro Guillén and Adrian Tschoegl take on the query of ways this once-sleepy, family-run provincial financial institution in a constructing economic system reworked itself right into a financial-services team with greater than sixty-six million consumers on 3 continents.
based a hundred and fifty years in the past within the Spanish port urban of a similar identify, Santander is the one huge financial institution on the planet the place 3 successive generations of 1 kinfolk have led best administration and the board of administrators. yet Santander is totally glossy. Drawing on wealthy info and in-depth interviews with kin and executives, Guillén and Tschoegl show how strategic judgements by means of the relatives and intricate political, social, technological, and monetary forces drove Santander's exceptional upward push to international prominence. The authors position the financial institution during this aggressive milieu, evaluating it with its competitors in Europe and the United States, and exhibiting how Santander, confronted with starting to be festival in Spain and Europe, sought progress possibilities in Latin the United States and somewhere else. in addition they handle the complexities of managerial succession and family members management, and weigh the consequences of Santander's stellar upward thrust for the consolidation of eu banking.
Building a world Bank tells the interesting tale at the back of this strong corporation's amazing transformation--and of the family members at the back of it.
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Additional info for Building a Global Bank: The Transformation of Banco Santander
Building a Global Bank: The Transformation of Banco Santander by Mauro F. Guillén